Module 10
Welcome to the first Session from Module 10. We kick off – with Matt and Koustubh- who introduce key Communication concepts and tools for working with the Media.
Session 2: The Photographic Image, Ethics & Storytelling
Module 10
Behzad Larry has spent many years travelling across the snow leopard range capturing the stories of snow leopard individuals and communities. During this session he shares perspectives about using images (of snow leopards, people and landscapes) in communication and raise for discussion a number of very pertinent issues for snow leopard conservation- especially in the world where the image of the snow leopard is becoming so important!
The session ends with a discussion led by Joanna Van Gruisen on ethics and examples of how conservationists can work towards putting in place safeguards and promoting good practices in the use of images for conservation communication- with a photographers manifesto.
Session 2.1: The snow leopard image
Session 2.2: The community in images
Session 2.3: The landscape in images
Session 2.4: Photography and ethics
Session 2.5: The Photographer’s Manifesto
Session 3: Communications & Advocacy
Module 10
During Session 3 we explore Communication and Advocacy; how do we move from creating awareness, will to action- and see the change we want! We are pleased to welcome Koustubh Sharma and Matthias Fiechter for this engaging Session. We also dive into how to use social media as a tool for communication and advocacy.
Session 3.1: Introduction to Communication and Advocacy
3.2: Snow Leopard Partnerships with private sector & campaign Examples
Session 3.3: Social Media and Communication
Session 4: Conservation Optimism
Conservation Optimism
The study of environmental bright spots (i.e., “instances where science has successfully influenced policy and practice”) can be a crucial tool to help humanity navigate the current environmental challenges it is facing (Cvitanovic & Hobday 2018).
Conservation Optimism‘s mission is to empower researchers and organisations to tell these stories of conservation optimism — large and small — so as to inspire change.
Session 4 of Module 1o
In Session 4 of Module 10, you will get practical tips from the Conservation Optimism team on how to craft your messages using a solutions lens!
They will take you on a deep dive into their Positive Communication Toolkit and will help you identify and avoid the most common communication traps so that you develop solutions-based content in a range of formats.
